Vice Golf started on 12.12.12 with one mission: To shake up the golf market and make the game accessible for everyone. The aim was to make golf balls that were just as good as anything else on the greens, but sell them for an affordable price.
You can stop reading now. But if you’re curious—and we hope you are—here’s the background.
From humble beginnings in Munich, Vice Golf has grown from an initial idea created by two guys on the banks of the Eisbach, to go on and sell to the world, changing the face of golf for good.
At first, Vice Golf entered the market as a Direct-to-Customer golf ball supplier, focussing on 5 core ball models. By selling directly to customers through our website, using a step price model, and avoiding sponsorship deals with touring professionals, we managed to keep prices low, making tour quality balls a reality for all golfers.
Before long, the Vice Golf name had become a mainstay on courses across Europe and we expanded our product catalog to include course-essential accessories. A move into the US market brought about new opportunities and our product range grew even further.
Along the way, Vice Golf’s balls have won multiple Golf Digest awards including the Hot List Gold award 4 years in a row from 2017, which stand as a testament to our promise of challenging the pre-established golf ball brands with top quality products.
As a show of our commitment to driving the game forward, in 2020 Vice Golf released a new, upgraded range of golf balls which make up the Vice Golf core range; VICE DRIVE; VICE TOUR; VICE PRO; VICE PRO SOFT; VICE PRO PLUS.
But it’s not just top quality products that Vice Golf stands for. While we respect the rules of the course, we also want to inject some personality into your golf game. By continuously pushing the boundaries, we have brought unique styles to the greens. At first, we introduced Colored balls to the fairways before developing our DRIP and SHADE patented designs. On top of our own designs, we also offer customization across our entire core ball models, so you can add a personal touch to your golf gear.
Alongside our golf ball and accessories range, we also created a range of golfing apparel that blurs the lines between style and performance, providing you with the gear you need to hit the course in your own style, while performing at your best.
Even after all our success, we still refuse to spend millions of dollars on sponsorship deals. This allows us to keep prices lower than competitors, while still producing products that are just as good as anything else out there.
After years of constant growth, Vice Golf expanded further as we moved to bring Vice Golf gear closer to you, stocking shelves in retail before enlisting the help of Pro Shops around the world to help spread the word about Vice Golf.
But we’re not done yet. With Vice Golf, you never know what’s on the horizon. Keep a look out for the next Vice Golf items you’ll be filling your bag with…
Vice Golf started on 12.12.12 with one mission: To shake up the golf market and make the game accessible for everyone. The aim was to make golf balls that were just as good as anything else on the greens, but sell them for an affordable price.
You can stop reading now. But if you’re curious—and we hope you are—here’s the background.
From humble beginnings in Munich, Vice Golf has grown from an initial idea created by two guys on the banks of the Eisbach, to go on and sell to the world, changing the face of golf for good.
At first, Vice Golf entered the market as a Direct-to-Customer golf ball supplier, focussing on 5 core ball models. By selling directly to customers through our website, using a step price model, and avoiding sponsorship deals with touring professionals, we managed to keep prices low, making tour quality balls a reality for all golfers.
Before long, the Vice Golf name had become a mainstay on courses across Europe and we expanded our product catalog to include course-essential accessories. A move into the US market brought about new opportunities and our product range grew even further.
Along the way, Vice Golf’s balls have won multiple Golf Digest awards including the Hot List Gold award 4 years in a row from 2017, which stand as a testament to our promise of challenging the pre-established golf ball brands with top quality products.
As a show of our commitment to driving the game forward, in 2020 Vice Golf released a new, upgraded range of golf balls which make up the Vice Golf core range; VICE DRIVE; VICE TOUR; VICE PRO; VICE PRO SOFT; VICE PRO PLUS.
But it’s not just top quality products that Vice Golf stands for. While we respect the rules of the course, we also want to inject some personality into your golf game. By continuously pushing the boundaries, we have brought unique styles to the greens. At first, we introduced Colored balls to the fairways before developing our DRIP and SHADE patented designs. On top of our own designs, we also offer customization across our entire core ball models, so you can add a personal touch to your golf gear.
Alongside our golf ball and accessories range, we also created a range of golfing apparel that blurs the lines between style and performance, providing you with the gear you need to hit the course in your own style, while performing at your best.
Even after all our success, we still refuse to spend millions of dollars on sponsorship deals. This allows us to keep prices lower than competitors, while still producing products that are just as good as anything else out there.
After years of constant growth, Vice Golf expanded further as we moved to bring Vice Golf gear closer to you, stocking shelves in retail before enlisting the help of Pro Shops around the world to help spread the word about Vice Golf.
But we’re not done yet. With Vice Golf, you never know what’s on the horizon. Keep a look out for the next Vice Golf items you’ll be filling your bag with…
ABOUT VICE
Service
